Despite being a long-established local favourite, the pastry shop had never claimed its Google Business Profile.
That meant no control over its appearance, no ability to update or manage key information, and no strategic use of one of the most powerful local search tools.
The result? Missed opportunities and an invisible footprint in local search.
We stepped in with a simple but high-impact approach:
This wasn’t a reinvention—just a recalibration. The shop already had the reputation and product; we gave it the visibility and credibility it deserved online.
After the updates, the results spoke for themselves, for the last three months:
These gains didn’t require complex campaigns or massive ad budgets. They came from laying a solid foundation—claiming the location, optimising content, and presenting the business in the best light possible.
